SEO, or search engine optimization, is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). While there are many complex aspects to SEO, there are also a number of basic concepts that anyone can apply to their website to get started. In this blog post, we will cover some of the most essential beginner SEO tips that will help you improve your website’s visibility and rank in SERPs.

I am sure you all know the importance of keyword research for a successful SEO campaign. But how can you do it efficiently? What tools are out there to help?

The common practice to add descriptions for the images in a blog post is to use an HTML tag, which is great for search engines, but it doesn’t help your readers. If you are using WordPress and have the Jetpack plugin installed, you can add image SEO tags with just one click.